Federal acquisition officials are working hard to improve vendor relationships.
Download this report to learn more about what they are doing to improvement engagement and how marketing fits into the federal procurement process.
You will learn:
- The current statue of government-vendor engagement including what has improved and where more work is needed.
- What agencies like the Department of Homeland Security, the General Services Administration, and NASA are doing to promote a healthier, more robust dialogue with the vendor community
- How procurement teams consume marketing in support of their procurement activities.
- How to improve your marketing campaigns to better support the needs of federal procurement staffs and executives.